Abstract
The article provides an analysis of AI-generated images and generative media as a major new stage in the history of visual culture, considered alongside earlier media transformations such as photography, 3D computer graphics, and the web. It argues that generative AI should be understood not only as a technical innovation but also as a cultural and aesthetic system shaped by vast archives of existing media. Through seven interconnected arguments, the discussion shows how AI media extend traditions associated with modernism and database art while introducing new forms of prediction, media translation, and creative synthesis. At the same time, attention is given to the limits of these systems, particularly their tendency to privilege common patterns over rare, singular, or highly personal forms of expression. Overall, the article presents generative AI as both a continuation of earlier cultural logics and a distinct paradigm for the production and interpretation of media.
